Made on a loom.
Made for a Tuesday.
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Image 1 of 2Why it costs what it costs
Handloom is not expensive. Middlemen are.
Two people, not six
The weaver and us. Every rupee that used to sit with four traders in between is either the weaver's or yours.
Paid on dispatch
Clusters are paid when they ship, not when we sell. That is why they take our orders first.
Small runs, restocked
We reorder what sells instead of over-printing and discounting. Fewer sales, better prices all year.
How it works
Four steps, no surprises.
01
Pick a size
Every product page carries real garment measurements in inches, not just S/M/L. Unsure? Message us on WhatsApp — we answer within the hour.
02
We stitch, if it needs it
Saree blouses and men's sets are stitched to your measurements at no extra cost. Add five to seven working days.
03
Ships in 48 hours
Ready-to-wear leaves the Mumbai studio within two working days, anywhere in India. Cash on delivery available.
04
Free returns, seven days
Free reverse pickup in serviceable pincodes. No restocking fee and no argument about it.
Free shipping
On every order over ₹999, anywhere in India.
Cash on delivery
Available nationwide, no extra charge.
Free 7-day returns
Reverse pickup included. No restocking fee.
40+ artisan families
Nine clusters, paid on dispatch, named on every tag.
Reviews
Bought once, then four more times.
“I bought the indigo dupatta as a test order for ₹890 and I now own nine things from here. The mul saree is the only one I reach for in May.”
Sneha R.
Pune · verified buyer
“Ordered on a Tuesday, wore it on a Friday. The measurements on the page were exact, which almost never happens.”
Aditi V.
Chennai · verified buyer
“Returned a kurta because I sized wrong. Pickup was next day, refund in three. That is the only reason I ordered again.”
Karthik N.
Hyderabad · verified buyer
Questions
Sizing, washing, COD, returns.
If it is not here, message us on WhatsApp. A person answers, usually within the hour.
Every product page lists real garment measurements in inches — chest, length, sleeve — not just S/M/L. Measure a garment you already own and match it. If you are between sizes on a kurta, size up.
For the first two or three washes, yes — that is what tells you it is real indigo rather than a chemical print. Wash cold and separately for three cycles and it settles.
Yes, nationwide, with no extra charge, on orders up to ₹20,000.
Seven days, free both ways, with reverse pickup in serviceable pincodes. No restocking fee. Stitched-to-measure pieces can be re-altered free but not returned.
The everyday ones, yes — we reorder what sells rather than over-printing it. One-off handloom pieces do not come back; the page says which is which.
Kora
Kora means unbleached. We kept the name.
Nothing here is finished more than it needs to be — no chemical sheen, no over-dyeing, no fourth middleman. What comes off the loom is most of what you get.
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